Stay Focused: Technology in Real Estate "Going Paperless"
Randal: Welcome back to Stay Focused, Focus Real Estate's weekly video series. And this week we're talking technology in real estate again.
Erik: Past months, we've talked about using some of the different technology forms we use.
Randal: Digital signatures.
Erik: We use a lot, in our office we've gone pretty much digital.
Randal: 3D tours, drone videos, the whole thing. So one of the things that we've really been noticing in our business that's really, we feel is behind the times, and we're going to poll you to ask your opinion about it too, but highlight sheets. Check this out. So 11 by 17 sheet of paper printed on both sides with a handy dandy little insert. That's 5 8.5 by 11 sheets of paper printed double-sided that we hand out at open houses every week.
Erik: This is where we use most of our paper in our business right now, is highlight sheets for open houses.
Randal: So we've been really considering chopping these apart and saying, "Let's forget it. We don't need to be handing these out." What do you think? You go to an open house, you don't get a highlight sheet. Do you feel left out?
Speaker 3: I hate, hate, hate being left out.
Erik: We're going to challenge ourselves the next couple open houses to-
Randal: Go completely digital.
Erik: ... test and not have highlight sheets available, and just do digital information. But we also want to hear from you, our customers and viewers out there. What do you think? Do you like the highlight, the paper highlight sheets at the open houses? If you want us to get rid of them and just go digital, hit the poll below and answer yes. If you want us to keep these-
Randal: Be stuck in the previous century...
Speaker 4: I have made fire.
Erik: Then put no and we'll keep them. Or we'll give you the results. We're not going to promise we're going to go by the results, the final results, but we want to hear from you what you think of them. And then our next technology in real estate next month we'll give you the results of the poll.
Randal: Give you the results of the poll as well as let you know kind of what the response has been at open houses, because at our next number of open houses over the couple of months, we're definitely going to be testing this program out. All you have to do, sign in, within seconds you're going to have a full listing website right there with virtual tours, 3D tours, complete listing sheets, all that stuff. So it's not like you're not going to get the information, just get it in a different way. So anyway...
Erik: Yep. That's technology in real estate keeping, challenging ourselves and keep expanding so that we're better for the environment and better and-
Randal: It's for the children.
Erik: And the turtles.
Randal: And the turtles.
Erik: So anyway, thanks for watching and don't forget to stay tuned-
Randal: And stay focused.
Erik: And stay focused. Hey, welcome to Stay Focused, a weekly video series.
Randal: We hope that there's a defibrillator in the house.